IIM Lucknow - Executive Global Business Management Programme

About Executive Global Business Management Programme

Today's challenging economic climate calls for multifaceted leaders who have a more holistic view of business, who can spot emerging opportunities, and who can navigate through periods of decline as well as growth. In response, this programme helps participants master new skills, explore diverse perspectives, and develop new leadership styles—transforming them into outstanding business leaders who have the judgment, confidence, and skills to lead their organizations in all economic environments. Designed to create outstanding business leaders, the programme helps participants explore diverse perspectives, master new skills, and lead cross-functional teams. The result is a personal transformation that serves both the individual and the sponsoring organization. The program is designed to provide managers and professionals with a broad overview of the key concepts, tools and techniques needed to successfully meet the challenges of today's global business environment. Individual courses will give participants the knowledge needed to work cross-functionally within the organization and become more skilled in the basics of business management.


• Early career success often comes through specialization in a single functional domain, but further advancement frequently requires the development of a more general set of skills and a more comprehensive, multi-functional perspective. In short, future success requires an ability to think, act, and lead differently. The goal of the programme is to smooth and accelerate this transition of the professional into general management.
• The Programme combines skill building — in general management, strategy, finance, and leadership—with the exploration of new theories and practices, as well as exposure to critical new perspectives.
• It helps participants select, develop, and retain employees; build strong teams; and position their businesses for growth and sustained profitability. On a personal level, the program enables participants to examine and rethink their most basic assumptions about management and leadership. It is a time for self-reflection and personal discovery — an interlude that help participants refine their judgment, enhance their skill set, and increase their confidence.
• Participants return to their organizations with the analytical skills needed to identify, frame, and solve complex business problems, the confidence to make important business decisions and the leadership skills needed to drive fundamental change in their organizations and industries.
• Through a tightly integrated structure with both on and off campus modules, the programme provides an action-oriented and collaborative learning environment. The case-based curriculum presents a holistic picture of leadership with an emphasis on practical knowledge and personalized learning.

Schedule & Duration Schedule
• Wednesdays & Thursdays - 6:45 pm to 9:45 pm.
• 1Year.

Important Dates

• List of Selected Candidates: 30th August 2010
• Date of 1st Installment : 20th September 2010
• Induction Date : September 2010
• Date for 1st Class (on IOL) : 15th November 2010
• Program End : October 2011

Who Should Attend

Graduates or equivalent with minimum 50% marks and 5 years of work experience.

Total Fee: Rs.2,20,000/-
•*Campus Fees (inclusive of Boarding and Lodging) and Books and Materials Fees is payable by student directly to “Indian Institute of Management Lucknow” payable at Noida

Course Details
Course Modules
Marketing in Global Context
Principles of Marketing Strategies
• Marketing Fundamentals
• Customers Insights
• Segmenting Targeting and Positioning
• Sales Management Fundamental
• Understanding Marketing channel and physical distribution
• Product, Pricing and Promotion decision
• Services Marketing
• Customer Relationship Marketing
• Data Analytics
• Marketing Strategy

Global Marketing
• Entry and Expansion strategies
• Global Marketing channel and Product decisions in Global markets
• Promotion (advertisement) and Pricing decisions in global market

Global Business Environment
• Understanding Indian & Global Business Environment
• Economic Development of India_ Past and Present: A broad overview of Growth under planning
• Institutions, Integrations and Geography_ Determinants of Economic Growth
• Role of State in a Market Economy - India’s Industrial Policy
• Forces of Globalization & Indian business and WTO agreements & Emerging business environment
• Culture and Corruption in International Business
• International Business Negotiation
• Theory of Comparative Advantage
• Foreign Exchange Markets, Exchange Rate movement and Indian Rupee
• International Financial System and Country Risk Analysis

Organizational Behavior in International Business

• Individual
• Personality
• Values
• Motivation
• Team/ Group Dynamics in Global Context
• Decision Making in Global Context
• Leadership Styles
• Change Management in Global Business

HRM: Global Perspective
• Understanding HRM as a system & its linkages with corporate strategy & business processes; strategic role of HR; HR and corporate performance.
• HR Processes: HR Planning, job analysis, recruitment and selection, Training and Development, Performance Management, and compensation management.
• Understanding HRM in a global perspective: Introduction and Relevance of International HRM; Differences between International and Domestic HRM.
• Cultural impact on HRM: Understanding cultural context and the influence of national culture on corporate culture and the HR systems.
• Global Staffing and Training; Appraisal of International Employees; International Compensation systems: Compensation Issues in MNCs in India and abroad.
• Global trends and challenges in HRM.

Quantitative Techniques for Executives
• Data Analysis: Collection, Organization, Construction & Graphing of frequency distribution
• Concept of Central Tendency, Variability & Skewness
• Contd. Central Tendency, Variability & Skewness
• Decision Making in Management – Concept/ application of Probability Theory
• Decision Making in Management: Concept/Application of Correlation & Regression Analysis
• Decision Making in Management – Selection of Optimal Strategy in one Action and Multi-action Problems (Decision Trees).

International Business Communication
• Audience Analysis, Meeting your Audiences Needs, Breaking mental blocks and Active Listening
• Strategies for Cross Cultural Communication & Improving and Achieving Multicultural Sensitivity.
• Delivering Business Presentations
• Effective Document Preparation
• Business Report Writing (Preliminaries & Orientation)
• Employment Communication

International Accounting
• Conceptual Framework of International Financial Reporting Standards (IFRS)
• Indian Accounting Standards vs IFRS
• Presentations of Financial Statements
• Fair Value Accounting
• IFRS for selected items like revenue recognition, Inventory, Tangible Assets, Intangible Assets and Leases
• First Time Adoption of IFRS

International Finance
• An Overview of International Finance
• Exchange Rates and Markets
• Foreign Exchange Risk Management
• International Financing
• International Cost Capital
• International Capital Budgeting
• International Current Asset Management
Global Strategic Management
• Introduction to global strategic management
• Global business environment:the external macro environment
• Global business environment:the industry environment
• Analysis of the internal environment
• Managing the internationalization process
• The subsidiary-level strategy
• Headquarters-level strategy
• Global structures and designs
• Global management of change
• Global strategic control

For further information please contact:
Darshna: 9268730013